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From our blogs

How Leading Marketing Pros Are Leveraging Community News Media In Print And Online

Tuesday, March 2
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Savvy marketers recognize the value of community news outlets in the wealthy suburbs as part of the marketing …

Newspapers Are Alive And Well And Thriving In the Suburbs

Tuesday, March 2
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   As the world has become increasingly digital, print marketing has kept pace or exceeded performance of online …

Newspapers Are Dead: Long Live Newspapers!

Tuesday, March 2
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   The emergence of a vast array of digital channels has made printed newspapers stronger.  While many …

How To Find Print Placements Like A Pro

Monday, February 1
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Finding placements online has made media monitoring vastly more time-efficient, yet thousands of publications …

Building Trust In An Era Of Misinformation, Disinformation and Misinterpretation

Friday, January 29
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   As public health information programs are developed, there has been increasing scrutiny of the veracity of …

How To Develop An Editorial Calendar For A Monthly Action Plan

Friday, January 29
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Timing is crucial for a successful editorial outreach program.  Reaching the right influencers at the …

How To Connect Your Message With Key Influencers

Thursday, January 28
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Implementing a strategy for multichannel communication starts with following a path through the decision …

Visual Storytelling That Works In The Digital Age

Thursday, January 28
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Creating a compelling message is essential for visual storytelling, which must rely on just a few words and a …

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Recent stories
The Boomer generation knows how to have fun—such as with a new pop culture trivia game about the days of their youth.

Baby Boomers Still Playing Together Even “Party Gaming” on Zoom

Monday, April 5
(NAPSI)—Over 70 million Baby Boomers grew up playing board games and watching game shows together—and they still love doing both.  A new pop culture trivia game is taking Boomers on a …
While this year in particular, educators say, it’s a good idea for students to seize the opportunity to make up for lost time at school, summer learning can help kids get ahead or explore new academic interests on an accelerated schedule.

Redefining ‘Summer School’: How Year-Round Learning Can Shape K-12 Education

Monday, April 5
by Megan O’Reilly Palevich, M.Ed.  (NAPSI)—Each day, as people across the country wake up and check their phones, turn on their morning news broadcast, or unfold their local papers, one …
Reducing the risk and misery of morning sickness may be easier than many mothers-to-be may realize.

Drug-free Ways To Deal With Morning Sickness

Monday, April 5
(NAPSI)—The National Center for Health Statistics estimates 4 million babies will be born this year. If you’re having one of them, congratulations. If that one is causing you morning sickness, …

Read more of our latest stories

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